Industry Trends: Mobile Menu Experiences Are Here To Stay

One guest behavior that quickly emerged during the pandemic was the ability for restaurant guests to browse, order, and pay directly from the comfort of their own phone using a mobile menu. Guests felt a sense of security and efficiency they have come to expect now and into the future with the use of a mobile menu.

According to data gathered in a March 2021 Oracle Food & Beverage global study, a large percentage of guests want to continue to use their own phones throughout their dining experience post pandemic. Key insights from the study include:

• 49% want to continue to be able to make reservations, place orders, and pay directly from their own phone.
• 46% want the ability to settle their bill without their server.
• 78% plan to eat out at least once a month moving forward, up 19% over last year.
• 73% plan to reduce their use of cash from now on.

Offering guests the ability to enjoy their restaurant experience at their own pace through their own phone will continue to become more of a standard in the industry, making it imperative for your restaurant to implement a solution, such as Virtual Ziosk to meet this demand.

Scan the QR code below to see a demo of Virtual Ziosk and see how implementing a mobile experience at the table will give your guests a superior experience.

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